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The ghostwrite team was at NBA All-Star Weekend in San Francisco. For a recap of everything that went down, keep reading (or just see the pics on IG). Exclusive 1000% ghosts There’s always so much going on at NBA ASW…
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Our second public release in 2025 was the second installment of our “Schrödinger’s ghost” franchise – an ongoing series of monochromatic releases that tell the ghostwrite story. To get a thorough understanding of all of the layers of meta-goodness behind…
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ghosts tell stories. Some stories are singular and others are multiple. And when it repeats, it becomes more than a story. It becomes…a franchise. Everyone loves a good franchise. The most successful examples are those that build and extend through…
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We launched into 2025 with a rocket-powered boot assist from Astro Boy himself as we released an iconic collaboration with Tezuka to kick off the New Year. The story of a robot with a human heart, Astro Boy poses a…
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Many months, possibly years, before we had finalized the design of our ghost and figured out how we were going to manufacture it, our team knew that we wanted to make an Astro Boy ghost. We won’t regurgitate everything you…
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The true story of the biggest mistake we made launching ghostwrite, and how we handled it.
ghostwrite 